ZUS Coffee is Malaysia’s leading tech-driven coffee chain, redefining how Southeast Asia experiences coffee. Founded in 2019, the brand’s mission is to make specialty coffee accessible and affordable for everyone — transforming it from a luxury into an everyday essential. With over 680 outlets across Malaysia, the Philippines, Singapore, and Brunei, ZUS Coffee continues to expand rapidly as a disruptive force in the regional café industry.












Established Brand in Southeast Asia: Successfully operating across Malaysia, the Philippines, Brunei, and Singapore.
Proven Business Model: Offers flexible outlet formats with low CAPEX investment and strong return potential.
Innovative Products: Continuously evolving menu crafted from real-time customer insights via the ZUS App, catering to local tastes.
Revolutionary Mobile App: Proprietary technology that tracks consumer behavior to drive data-led innovation and business growth.
Comprehensive Franchise Training & Support: Includes executive onboarding, initial training, market launch assistance, and ongoing operational support.
ZUS Coffee is on a mission to redefine specialty coffee — making it an accessible daily necessity rather than a luxury bound by price or place. As a tech-driven coffee chain, ZUS Coffee seamlessly connects quality and convenience through the ZUS Coffee App, putting premium coffee just a tap away.
In 2023, ZUS Coffee’s commitment to innovation and excellence was recognized when it won the EY Entrepreneur of the Year Award under the Retail and E-Commerce category. In just four years, the brand has achieved phenomenal growth with over 680 stores, marking its rapid rise across Malaysia and its expanding global presence in the Philippines and other Southeast Asian markets.
Executives Orientation (4 Days): Brand immersion, market entry planning, mobile app integration, product testing, and business development.
Initial Training (4 Weeks): Comprehensive training for Baristas, outlet supervisors, and outlet managers.
Market Opening Support: Assistance with market research, supply chain setup, and onboarding of staff.
On-going Support: Continuous operational guidance, quality control, communication, and business improvement initiatives.
Ideal ZUS Coffee Master Franchisee or Area Developer: Should possess extensive F&B experience, strong market knowledge, operational capability, and sufficient capital to drive brand expansion within their country.
Brand Manager: Abada – hussein@abadaglobalsourcing.com | +971-55-460-4119
