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Empowering Students & Professionals Master English Skills

Direct English

Direct English, a globally recognized franchise from the UK-based Linguaphone Group, leverages over 124 years of expertise. Developed by renowned language expert Louis Alexander, its nine-level program serves learners of all types—from beginners to advanced, and young professionals to executives—providing effective English training tailored to any skill level and career objective.

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Direct English Business Proposition:

  • Exclusive Market Rights: Own and manage exclusive multi-channel rights within your country.

  • Flexible Business Model: Operate from a center, online via our digital platform, or through a hybrid approach.

  • Proven & Scalable: Benefit from a globally trusted education brand with a structured and effective model.

  • High-Growth Industry: Enter the $50B English training market, catering to professionals and job seekers.

  • Strong Brand Heritage: Backed by the Linguaphone Group, a global leader since 1901.

  • Comprehensive Support: Receive full operational, training, and marketing assistance.

About Direct English:

Country of origin:United Kingdom
Year Founded:1997
Date Franchising Commenced:2000
Number of Outlets:201

Direct English is a global education brand under Linguaphone Group Ltd, a UK-based training company with over 124 years of experience in international education. Our system has successfully delivered English language training to millions of learners worldwide. Headquartered in London, UK, we operate through a network of Master Licensee partners in more than 18 countries. Our expertise, experience, and global training capabilities have positioned us as a leading authority and international leader in language education.

Direct English Currently Operates in this Country:

Bulgaria
Colombia
India
Indonesia
Iraq
Malaysia
Myanmar
Portugal
Saudi Arabia
Sudan
Thailand
Vietnam
Palestine, State of

Direct English Income Streams:

Primary Revenue Sources:

  • Corporate English training contracts (B2B)
  • Enrolment fees for Direct English learning centers (B2C)
  • Sub-franchising and licensing fees

Secondary Revenue Sources:

  • Sales of student learning materials
  • Online and blended learning solutions

Direct English Training & Support:

Direct English ensures franchisee success with full training, operational support, and business guidance, including:

  • Onboarding for Management and Trainers: Structured training programs for leadership and teaching staff.

  • In-Market Teacher Training: Hands-on training for instructors within the local market.

  • Marketing and Sales Support: Assistance to drive enrollment and brand visibility.

  • Dedicated Business Development Managers: Expert guidance to support growth and operations.

  • Ongoing Curriculum Updates: Regular updates to ensure training materials remain current and effective.

  • Comprehensive Management Manuals: Detailed resources to streamline operations and maintain quality standards.

Direct English International Licensee Profile:

We are looking for business-minded investors with a clear vision to expand an education business nationwide. Investors from diverse industries—such as corporate training, real estate, and B2B services—are welcome. No prior experience in education is needed, as full operational support is provided.

Ideal candidates should have:

  • Business Acumen: Experience in managing scalable operations.

  • Financial Capability: Capacity to invest in and grow the franchise.

  • Long-Term Commitment: Dedication to sustained growth in the corporate training industry.

  • Leadership Skills: Ability to build and lead a team of educators and sales professionals.

Direct English Franchising Opportunities Available in these Countries/Regions:

Bahrain
Cambodia
China
Czech Republic
Georgia
Hong Kong
Hungary
Japan
Kuwait
Latvia
Moldova
Oman
Philippines
Qatar
Romania
Singapore
Slovenia
South Korea
Taiwan
UAE
Africa
Asia
Europe
Middle East

Brand Manager: Abada – hussein@abadaglobalsourcing.com | +971-55-460-4119